Stoners, they call us.
Lazy, unmotivated, good-for-nothing burnouts.
Here in the real world, many of us are highly successful and highly motivated.
We are your next-door neighbors, siblings, coworkers, teachers, entrepreneurs, scientists and even your boss.
We are highly productive. We are highly functional.
Stand with us against cannabis stigma.
It’s time to change the narrative.
WTF.FAQ
You’ve got questions, we’ve got answers.
This site has very little to offer at this moment other than this t-shirt. These t-shirt sales are exclusively meant to help us raise a bit of seed money to make our documentary film The Truth About Cannabusiness. We need to do things the legit way and that means hiring lawyers, and paying people an appropriate rate for their contribution to the production. We are film industry and marketing professionals looking to tell the story of what it really takes to make it in the cannabis industry.
If you buy a t-shirt, you are helping us make this film. If you don’t want to buy a shirt, then that’s cool too. You can donate later.
Highly Functional was started as a means to end the stigma of being a cannabis consumer. The public perception of cannabis is changing and we shouldn’t be forced to hide our relationship with a plant.
We are a nothing more than the antithesis of the cannabis stigma and the war on drugs. Highly Functional aims to become an identity of those who wish to responsibly embrace the cannabis culture without judgement.
For now we have limited merchandise available but plan on offering some exclusive items that we know you’ll like. Join the mailing list and we’ll keep you updated.